Founded in 1969 on the Croisette in Cannes, Magrey & Sons was born out of a rare conviction in the luxury real estate market: luxury requires culture, discretion, and absolute excellence.
For more than fifty years, the company has been assisting an international clientele of buyers, investors, and foreign purchasers in finding and acquiring exceptional properties on the French Riviera, in France, and internationally.
Each sale is based on a philosophy of transmission, value, and sustainability. This approach explains why some of the most beautiful properties, villas, and residences on the French Riviera never come onto the open market, reinforcing the attractiveness and rarity of the ultra-luxury real estate market.
In 2025, Cannes fully confirms its status as a stronghold for ultra-luxury real estate in France and Europe, establishing itself as one of the most sought-after markets for prestigious real estate. Ideally located between Monaco and Saint-Tropez, the city combines international accessibility, lifestyle, and asset security, essential criteria for the purchase and sale of exceptional real estate.
Over the past year, Magrey & Sons has been involved in several landmark transactions in the Cannes real estate market, starting with the sale of an exceptional property located on Chemin des Collines, offering a rare 10,000 m² plot of land—an absolute rarity in Cannes—finalized at the last asking price of €19,500,000.
This performance is part of a sustainable drive to promote Cannes as a destination, driven by the renovation of La Croisette, the rebirth of the Palm Beach, and the modernization of iconic luxury hotels. Cannes is thus confirming its position as a city that is vibrant all year round, supported by a leading events and conference industry.
The city appeals to both permanent residents and international investors looking for luxury villas, prestigious houses, and high-end apartments, often offered exclusively, with sea views, large floor space, and very high-end amenities.
Other major transactions include the sale of an iconic villa on Avenue du Roi Albert, formerly owned by Estée Lauder, which sold for the asking price of €7,950,000, and the acquisition of a new contemporary villa, located close to the seafront, which sold for €6,500,000, offering generous volumes, several bedrooms and high-end amenities.
Mougins: residential elegance in the heart of the French RivieraIn 2025, the Mougins area will confirm its place among the most sought-after residential markets on the French Riviera, both for domestic and international clients, establishing itself as a benchmark for luxury real estate in France.
Its privileged geographical location, close to Cannes and at the gateway to the nearby hinterland, appeals to those seeking a unique lifestyle combining Provençal charm, culture, gastronomy, and heritage. This setting attracts clients looking for luxury villas, prestigious homes, and high-end properties with direct access to iconic villages such as Valbonne and Saint-Paul-de-Vence.
In this particularly favorable context, 2025 confirmed the appeal of iconic areas such as the Castellaras hill, offering spectacular views of the sea and the hinterland, where two exceptional properties were sold at asking prices of €4,780,000 and €16,500,000, illustrating the strength of the luxury real estate market in Mougins.
Easily accessible from Nice International Airport (approximately 20 minutes away), Mougins perfectly meets the expectations of non-resident clients looking to purchase or invest in high-end real estate, seeking comfort, discretion, and flexibility for short or regular stays.
The town also benefits from a particularly dynamic economic environment thanks to its proximity to Sophia Antipolis, Europe's leading technology park, which is home to major international groups such as Amadeus, Huawei, Mercedes-Benz, and SAP, sustainably strengthening residential demand for prestigious real estate.
Renowned for its quality of life, Mougins also attracts visitors with its exceptional range of outdoor sports, with more than a dozen golf courses nearby—including the Royal Mougins Golf Club and the Cannes-Mougins Golf Country Club—as well as numerous tennis and padel clubs, which are particularly sought after by clients wishing to settle here year-round.
The presence of leading international schools, notably the Centre International de Valbonne (CIV) and the Mougins School, is a major asset for international families wishing to settle permanently in houses or villas offering large floor space, several bedrooms, and high-end amenities.
On the doorstep of Monaco, Roquebrune-Cap-Martin, Cap-d'Ail, and Saint-Jean-Cap-Ferrat embody one of the most exclusive markets for ultra-luxury real estate in France. Here, the scarcity of land, coastal protection, and proximity to the Principality support some of the highest valuation levels in Europe.
In 2025, Magrey & Sons marked the year with the record sale of Villa Saint-Tryphon, a fully renovated waterfront villa located in a highly secure private estate, for €49.95 million.
This exceptional property, offering vast spaces, numerous bedrooms, direct access to the sea, and total privacy, perfectly illustrates the trend in this sector: rare properties, sold exclusively, where heritage value meets real estate performance.
In 2025, Valbonne and Biot will confirm their position as major residential areas for luxury real estate on the French Riviera, attracting an international and European clientele seeking a more private lifestyle, just minutes from Cannes, Antibes, Nice, and the international airport.
These towns enjoy a strategic location, combining proximity to the coast with a preserved natural environment, particularly sought after by buyers wishing to combine quality of life, accessibility, and asset security. The local real estate market is characterized by a high-quality and diverse offering, consisting of contemporary villas, character houses, and high-end properties, set on generous plots of land, with swimming pools, unobstructed views, comfortable living spaces, and high-end amenities.
In this buoyant context, Magrey & Sons Valbonne brokered an iconic transaction in 2025 with the sale of an exceptional contemporary villa in Biot, offering over 360 m² of living space, with a swimming pool, sea views and prestigious amenities, in a quiet and sought-after residential environment, close to the village and local amenities. This transaction illustrates the sustained demand for rare properties combining contemporary architecture, prime locations, and high-end finishes.
Beyond this transaction, Valbonne and Biot continue to attract clients looking for primary or secondary residences as part of a long-term strategy, where buying real estate becomes a life project combining Provençal lifestyle, discretion, and asset appreciation. These municipalities are thus establishing themselves as safe havens for luxury real estate on the French Riviera, complementing the more exposed coastal markets.
In 2025, Saint-Tropez and the Var confirm their status as leading destinations for luxury real estate on the French Riviera. With its legendary beaches, fragrant hills and picturesque villages, the region appeals to both permanent residents and international investors seeking a Mediterranean lifestyle and lasting asset value.
Enjoying worldwide renown, the real estate market in Saint-Tropez, Ramatuelle, and the Gulf of Saint-Tropez is distinguished by the rarity of its properties, the quality of its locations, and the stability of its demand. Contemporary villas, character properties, and private estates make up an exclusive offering that is sought after both as second homes and as long-term investments in luxury real estate in the Var.
Trois transactions emblématiques au-dessus de la barre des 15 millions d’euros, et signées Magrey & Sons en 2025, viennent illustrer cette attractivité :
In Saint-Tropez, a prestigious villa has found a buyer for around €16,000,000, demonstrating the undiminished appeal of this iconic destination, particularly sought after for its seaside villas and Saint-Tropez lifestyle.
These transactions demonstrate the dynamism and strength of the luxury real estate market in Saint-Tropez, where the search for privacy, unobstructed views, and proximity to the coastline remains a key criterion for international buyers. Combining discretion, architectural quality, and a preserved environment, the villas on the Saint-Tropez peninsula stand out as exceptional heritage assets on the French Riviera.
For buyers looking for a villa for sale in Saint-Tropez or Ramatuelle, the market continues to offer rare opportunities, accompanied with high standards and discretion by Magrey & Sons Saint-Tropez, specialists in luxury real estate in the Var.
With the opening of Magrey & Sons Paris, the company is naturally extending its expertise to ultra-luxury real estate in Paris. The French capital attracts an international clientele looking for luxury apartments, private mansions, and heritage residences in the most sought-after neighborhoods.
Paris thus complements Magrey & Sons' offering, providing prestigious, secure, and timeless urban real estate that is perfectly aligned with a long-term wealth management strategy.
More than just a review, 2025 stands out as a landmark year for Magrey & Sons, confirming the vitality and resilience of the ultra-luxury markets in which the firm has historically positioned itself. In a real estate environment driven by the scarcity of properties, sustained international demand, and the enduring appeal of the French art de vivre, these niche markets are showing solid and selective momentum.
In this context, Magrey & Sons continues to embody a unique approach to ultra-high-end real estate: a demanding, confidential vision focused on wealth transfer, where each transaction is part of a long-term strategy and the sustainable enhancement of exceptional properties.
Charming property completely renovated with sea view
Charming stone house with panoramic view
Luxurious property located in the prestigious and secure “Parcs de Saint-Tropez” domain.
Magnificent contemporary villa with seaview
Contemporary villa with sea view
Exceptional location - Splendid sea view
Charming bourgeois villa with seaview
